Pioneer

Project: Interior Design, Render
Client: Pioneer
Location: Multiplaza Escazú
Area: 120m2

Pioneer by Cicadex is a preliminary design for a sports store. The concept arises after the initial brief, where it is mentioned that it would be the first physical store that the company would open and there was some uncertainty about which of all its brands to use. As a result of this, our studio proposes to use the Pioneer brand instead of Cicadex as the face of the store due to the high graphic value that its logo presents. From this, the design of the store is based on the graphic image of the logo and its shapes, which is reflected in the design of the hanging ceiling with neon lights and star-shaped figures, achieving an industrial and contemporary look.

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